Cheryl Cardon
Title: 1) President 2) Founder
Company: 1) Circus Strategic Communications Inc. 2) Parade Multimedia Brand Experiences Inc.
Location: Ontario, Canada
Cheryl Cardon began her career as a journalist, but over the course of 36 years, evolved into working in other areas, including advertising, marketing, public relations and publishing. She is now an established branding and advertising professional whose entrepreneurial spirit led her to establish her own companies, Circus Strategic Communications Inc. and Parade Multimedia Brand Experiences Inc. The advertising and multimedia branding companies offer clients a wide range of services that help them gain exposure and allow them to network with other professionals.
An expert in strategic planning and business development, Ms. Cardon is tasked with overseeing and providing input into brand development and strategic planning. She has 20 employees working at the company who do outstanding work in developing campaigns. Ms. Cardon acts as a visionary, leader and mentor to her team and our clients. Ms. Cardon is very proud of her businesses and in her ability to continue growing them each year. She gets great satisfaction out of knowing her companies are assisting people in their respective careers through providing clients with high-quality services. Ms. Cardon hopes that her businesses with further expand into the North American region in the near future.
Ms. Cardon is an active member of the International Council of Shopping Centres including Chair of the Marketing Committee for the ICSC Retail Green conference and member of the ICSC Maple Leaf Awards Committee. She is also actively involved in several charitable and humanitarian organizations.
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